Sponsors drop, funding pulled as Hockey Canada botches crisis management efforts
Crisis management is critical for business continuity, employee morale and revenues. For shareholders, sponsors and consumers, the message to Hockey Canada is clear: you are not managing this crisis properly.
The best piece of advice I received in university (and a hack for surviving business school)
I survived business on the foundation of one fundamental skill: negotiation. I could maximize the skills that came naturally to me, refine the ones that didn’t come as easily, and offload the stuff I had written off.
Social Smackdown: ask your Community Manager these questions before hiring them
If you’re a public figure, or brand, I encourage you to ask your social media Community Manager these types of questions before employing their services.
The harsh realities of entrepreneurship
The millennial-driven, Silicon Valley-inspired desire to own a start-up, get rich overnight and fly your private jet to an island full of cash, cars, craft beer and Converse sneakers. That's the dream, right?
The Stranger Things success no one is talking about: the Eggo's
Between the intricate storylines, fascinating character development and nostalgia-infused sci-fi aesthetic, Stranger Things has, in virtually every category, been a smashing success. Then there's the Eggo's.
Coffee with Ron
An avid public speaker, published author and CEO, Ron Tite of the Tite Group sat down with me for coffee one October morning.
Al Capone: a case study in public relations
Al Capone was ruthless, cunning and deadly - but the world recognized him as charming, powerful and bold. When it comes to public relations, Capone is a fascinating case study.
How Adam Garone won the room at The Art of Marketing
The Australian-born CEO and Co-Founder of the Movemeber Foundation captured the audience’s attention, speaking with a fierce sense of passion about the movement he started in 2003.
Brand identity, transparency and Morgan Spurlock
In an ever-changing and evolving media landscape, being transparent - for better or for worse - can actually enhance your brand identity.